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Sferra - Bath Towel Care Guide:

Bath linens should be a soft, absorbent, cozy cocoon to wrap yourself in after a relaxing bath. Follow these simple suggestions to preserve the look and feel of your bath towels.

  • Never use fabric softeners (liquid softeners or dryer sheets) when laundering towels, as they reduce absorbency of cotton fibers and damage your towels

  • Tumble dry towels on low to medium heat until dry

  • Smooth towels by hand before folding and storing

  • Do not iron bath towels